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How it started?

It started with a funny story, a friend of us, Skander, who had taken, by mistake, his roommate’s keys with him to his house Nabel, letting his friend spend the night out because there was no way he can bring him back his keys from Nabel to Ben Arous.

Later, we found that according to CNUCED packages are anticipated to be exceeding the expected delay 36% of the time and users perceive that the cost is high 56% of the time. Roady’s main mission is to reduce the cost and lower the awaited time.

What is Roady?

Roady is a tunisian company, created by a group of 13 motivated and ambicious students from different fields of study(Tunis Business School, Institut Supérieur des Etudes Technologiques, Ecole Supérieure Privée d’Ingénierie et de Technologies, Ecole Superieure des Sciences Economiques et Commerciales Tunis),competing in an incubator program ‘University Company Program’ by INJAZ. Our company provides mainly a digital marketplace that connects people with items to send with drivers heading in the right direction.

In a simple way, it’s an on-the-way delivery network. The app-based community utilizes unused capacity in passenger vehicles, connecting people with stuff to send with drivers already heading in that direction.

The Roady app enables efficient, low-cost delivery for senders and rewards drivers for trips they were already taking, offering members of the community a variety of benefits including free roadside assistance, roadside discounts, and tax write-offs on miles they were already driving.

What is INJAZ?

According to ‘’, ‘INJAZ Tunisia is a non-profit association, created in 2010, member of the international network ‘Junior Achievement Worldwide’ present in 127 countries and of the regional network INJAZ Al Arab present in 14 countries: Morocco, Tunisia, Algeria, Egypt, Bahrain, Kuwait, Lebanon, Oman, Palestine, Pakistan, Qatar, Saudi Arabia, Yemen, United Arab Emirates.

Injaz aims to create a new generation of young Tunisians capable of succeeding in a global economy by fostering their entrepreneurial spirit and professional skills.’


Written by : Oumiama Nsaibi



Filmmaker and a social activist at Junior Chamber International of Hammamet since 2016, currently studying cinematography (3rd year) at ESAD Tunis.

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